Our Products
The most remarkable feature of our products is that, each of our single product has a background story or element related to a certain historical culture. However, we are neither a souvenir shop, nor a museum gifts collection store. We are a lifestyle brand with products possessed three main features: Story, Sustainability and Stance.
With deep respectful attitude towards historical and traditional cultures and by means of creative story-telling with exquisite designing, we represent an elegant lifestyle living with cultures in a modern , trendy and sustainable way in order to absorb and inherit their essence.
Name and Slogan
Beingburg is a combination of the words Being and Burg. Being means mind, feelings, thoughts and nature of people, representing the essence of cultural creations, which is, serving people's spirit. Burg refers to ancient castles and villages, derived from the founder's deep love and obsession with Shanxi ancient architectures as the Original Aspiration of Beingburg.
The name Beingburg represents our mission and
ultimate vision: express and present historical cultures with the carrier of products, events and contents to fulfil people's spiritual needs with the power of design and creativity. We aim to create a castle of spirit, inhabiting the culture and nourishing the soul. Chinese name「寶」(Bao), indicating we treat ancient castle, culture and
spirits as treasure.
Culture Creates Being, is our slogan. We believe in the power of culture, and that culture creates the sense of being.
Our Story
Entrepreneurship
Wonder in London
A young Shanxier obsessed with Shanxi ancient castles, with a fraternity from Taiyuan sworn brotherhood across the world, a hybrid team of worldwide mates continuously made extremely hard efforts, an entrepreneurial team started from scratch in a foreign land...
The Beingburg's are educated and vigorous youth with a passion working in the
countryside and mountainous areas, and the enthusiasts for cultural creative who are
also wondering in London.
Beingburg is not just a cultural company, but also a Dream Story to be continued.
